Archive for category: Marketing Research Case Studies

What Cannabis Dispensaries Can Learn from the Hospitality Industry

Erica Bethe Levin, September 2, 2020, Blog, Cannabis, Coyle Conversations, Hotels & Resorts, Marketing Research Case Studies, Services, 0

Let’s face it – when you walk into a cannabis dispensary, it can be a real mixed bag in...

Concept and Menu Research for Popular NYC Restaurant

Jim Coyle, August 15, 2013, Case Studies, Marketing Research Case Studies, Restaurant & Bar Case Studies, 0

Client: Successful New York City multi-unit restauranteur Challenge: Client was looking to expand a particular concept nationwide. However, reviews on social...

Improving On-Premise Beverage Sales Through Incentive Mystery Shopping

Jim Coyle, June 10, 2013, Marketing Research Case Studies, 0

A leading beverage company needed a boost in sales for one of its products. They were doing well in...

Client Discovers Their Target Customers Are More Loyal to a Competitor

Jim Coyle, May 29, 2013, Marketing Research Case Studies, 0

A cruise line was doing pretty well with a prized demographic, affluent empty-nest cruisers, but their own market research...

Coyle provides us with valuable insight into the fan experience. Through their thorough quality assurance standards and vetting process, we have received valuable information regarding the service we deliver that otherwise would be unattainable.
Jesse Rathner Cleveland Indians
Year after year, Coyle’s team has proven themselves as smart, dedicated partners who deliver actionable insights into our most important audiences which in turn help drive the success of Tauck’s business.
Chris Greco Tauck World Discovery, River and Small Ship Cruising
The evaluators are accurate and really thorough. They also provide consumer insights that are detailed, objective and constructive. We learn something new and useful each time, which is crucial for long-term guest satisfaction and loyalty.
Peter Karpinski Sage Restaurant Group