Archive for category: Cruises Cases

Are you embracing multi-generational trend for your fair share?

Jim Coyle, August 12, 2014, Blog, Cruises, Cruises Cases, Hotels & Resorts, 0

What with working mothers, soccer practice and socializing, getting the family around the dinner table is not as frequent an occurrence as it used to be, says a 2013 Harris Interactive poll. Not just for dinner Starved for quality family time together, Americans have discovered another way to rehash...

Key Satisfaction Drivers for Cruise Line Passengers

Jim Coyle, August 7, 2013, Case Studies, Cruises, Cruises Cases, 0

Cruise lines get a LOT of feedback. On a seven-day cruise, a typical guest would interact with over 40 employees and have over 200 guest experiences in places like the dining room, casino, front desk, stateroom, spa, and excursions. Of course some experiences are better than others. Which ones...

Very Specific Traveler Segment Needed to Test our Brand

Jim Coyle, May 29, 2013, Cruises Cases, 0

A major international cruise line was experiencing a new but steady increase in Brazilian travelers for several of its Asian cruise packages. This emerging market was important, but the cruise line was getting uneven feedback from this segment in guest satisfaction surveys. Additionally, there was a sense that...

Coyle provides us with valuable insight into the fan experience. Through their thorough quality assurance standards and vetting process, we have received valuable information regarding the service we deliver that otherwise would be unattainable.
Jesse Rathner Cleveland Indians
Year after year, Coyle’s team has proven themselves as smart, dedicated partners who deliver actionable insights into our most important audiences which in turn help drive the success of Tauck’s business.
Chris Greco Tauck World Discovery, River and Small Ship Cruising
The evaluators are accurate and really thorough. They also provide consumer insights that are detailed, objective and constructive. We learn something new and useful each time, which is crucial for long-term guest satisfaction and loyalty.
Peter Karpinski Sage Restaurant Group