A mid-sized full service hotel chain was using its own internal management to conduct the hotel brand quality assurance audits. The inspectors started off using Excel spreadsheets and eventually migrated to an off-the-shelf survey software. As the brand grew in size, the data became siloed and the increasing...
Archive for category: Brand Compliance Cases
An international hotel company put a brand-wide initiative in place upgrading some of the breakfast features and hard goods in the room. Almost immediately after the ad campaign launched, they received complaints that these items were not in place.
Year after year, Coyle’s team has proven themselves as smart, dedicated partners who deliver actionable insights into our most important audiences which in turn help drive the success of Tauck’s business.Chris Greco Tauck World Discovery, River and Small Ship Cruising
The evaluators are accurate and really thorough. They also provide consumer insights that are detailed, objective and constructive. We learn something new and useful each time, which is crucial for long-term guest satisfaction and loyalty.Peter Karpinski Sage Restaurant Group
Coyle understands the experiential hotel segment. Their method is key to highlighting opportunities for improvement, and plays an essential part in taking guest experience to new heights.Adriana Marianella Standard International