Creating a brand image is a tough task for any business, and once created, that image is often much harder to maintain. At one time, maintaining a brand was all about creating the right product and delivering on the value proposition. But if restaurants, spas and hotels thought that was difficult, it’s gotten exponentially tougher with the… Read More
People are attracted to good design. Coyle Hospitality Group’s mystery shoppers have been to hotels all over the world. While they critique universal standards like cleanliness and professionalism, they also have liberties in offering subjective comments on intangibles. Among thousands of reviews, atmosphere has proven to be a significant aspect in a… Read More
This week, as companies begin to mobilize to help the victims of Japan’s earthquake and tsunami, the topic of corporate social responsiblity will be top of mind. It’s not surprising that in an industry where guest experience and customer service are touch points, wider socially responsible practices have become integral…. Read More
Maintaining a consistent brand image has never been more difficult for hotels. Facebook, Twitter, YouTube, and Wikipedia are among the most visited sites in the world, and all subsist on user-generated content that can hack away at a hotel’s hard-won image. Meanwhile, new mobile apps are making it ever easier… Read More
Coyle Hospitality Group attended the recent Americas Lodging Investment Summit (ALIS) in San Diego where two in depth sessions featured solid advice from representatives of top consumer and hotel brands. Here, we take a look at highlights from these hospitality consultants and brand leaders. In the session “Branding: Let’s Step it Up”… Read More
America by mid-century will look much different than today, and thus present hoteliers (and many customer-service-centric businesses) with a new set of guest desires to fulfill. Coyle’s hotel mystery shoppers of 2050 will likely check into hotels and rooms with very different amenities and features than those of today. And… Read More
Coyle Hospitality’s hotel mystery shoppers report that hotels continue to tweak and adjust room facilities and amenities to match what today’s guests need. Some of these tweaks work, some not so much. But a few recent innovations particularly stand out for elevating the guest experience in a new way. Teching it… Read More
Last week, Coyle Hospitality Group attended the Americas Lodging Investment Summit (ALIS) in San Diego. Here, we give a taste of the tenor of the conference. In upcoming blogs, you can follow our coverage of the main conference discussions among hotel leaders, brand experts and hospitality sconsultants, including a futurist’s… Read More
As consumer use of mobile applications grows, hospitality companies are embracing new and creative ways they can help improve the guest experience. As many hospitality consultants have advised, utilizing smartphone technology is a smart move for hoteliers. Recently, New York City’s venerable St. Regis debuted a new “E-Butler” app for… Read More
During the recent International Hotel, Motel & Restaurant Show, hospitality consultants and experts explored how changing consumer attitudes and behaviors are affecting the industry. How will hoteliers address and meet these changing needs, from altering hotel design to enhancing the guest experience? How will overall changes among consumers impact the guest… Read More
